ZipperAgent allows you to customize, create, and circulate marketing campaigns that can be structured to appeal to a variety of different groups such as prospects, past clients, etc.
Drag and Drop Campaign Builder:
ZipperAgent lets you build many different types of email templates, and with the campaign builder you can redesign and re-use them easily. The drag and drop interface of the campaign builder makes adding/removing features to emails quick and simple. (create different types of sections, embed images, social media links, header, footer, unsubscribe link, etc.)
Your campaigns can be structured so that they can be sent out immediately or at a later date and time instead. Utilizing this feature can be extremely beneficial when sending out campaigns around a holiday or some other known event like a birthday or anniversary. This shows you understand the interests of your clients and keeps you top of mind with them as well.
The system comes with several pre-designed default templates, but any user can develop high quality, customized templates displaying their brand, and can be used by anyone on the team. All templates can be created and customized with your company colors and logos, and even saved so it can be used again in the future.
ZipperAgent provides an easy way to create different types of lists for receiving email campaigns. You will want to make advanced filters from the contact list page if you plan on creating a campaign list. All advanced filters that are created correlate to a list option you send out your campaigns.
Example: The campaign lists that can be created include, but are not limited to, hot leads, all active leads and prospects, investors, past clients, prospects looking under $400k, etc.
ZipperAgent tracks the emails you send out and provides full graphic statistics on the results of each campaign. You get information like how many emails were delivered, opened, clicked, bounced, blocked, or unsubscribed. Going into greater detail of each category, you can see the specific list of people that performed each action. These statistics allow you to quickly identify the contacts in your database that are more engaged and much more likely to play a part in a transaction or refer somebody to you.